SEM

SEM – Search Engine Marketing. Pay per Click or PPC. Purchasing Ads on the Search Engines to help give that conversion profit a boost.

Online Marketing

21 Hot Online Marketing Articles

For once, I actually read through some of the gazillions of Online Marketing articles that flow in through my Inbox. And there were some serious doozies laying in there! So I broke them down into their various categories and made a list of the fairly interesting (and definitely the more informative and actionable) ones

Big Data

Big Data = Little People

Online Marketers, Social Media Masters, etc…You’re Doing It Wrong. This is a No-Holds-Barred look at why People and Quality matter more than Data and Quantity.

Listen

Listen to Market

Don’t just “Go-To-Market”.
You actually have to pay some attention to your customers. You have to know your audience. You have to listen to your ideal market.

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