SMM – Social Media Marketing

SMM or Social Media Marketing is one of the most popular forms of Online Marketing around, allowing for some serious market segmentation and powerful targeting.

Online Marketing

21 Hot Online Marketing Articles

For once, I actually read through some of the gazillions of Online Marketing articles that flow in through my Inbox. And there were some serious doozies laying in there! So I broke them down into their various categories and made a list of the fairly interesting (and definitely the more informative and actionable) ones

Big Data

Big Data = Little People

Online Marketers, Social Media Masters, etc…You’re Doing It Wrong. This is a No-Holds-Barred look at why People and Quality matter more than Data and Quantity.

Beluga from Facebook

Facebook Recent Acquisition – Whale of a Catch for Marketers

UPDATEBeluga no longer exists… You’ve created a social Group on Facebook for the SMM (Social Media Marketing) in your Online Marketing campaign; yet you see very little activity… Sound familiar? With smart phones all the rage of mobile and Facebook all the rage of social – brand interaction can happen at any time. Except within …

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